THE HUNT ADKINS
TOTAL-CONSCIOUSNESS
READING LIST


With all the information that’s being created every second, how can you possibly keep up? By cheating, that’s how. Here you will find a cheat sheet of all the things you need to know to always be the smartest, trendiest, techiest, pop culturiest, most informed know-it-all in the room.




 FROM BINGE-WATCHING
TO CONSUMER INSIGHT

Find out how and why using streaming platforms as a key data tool will make your consumer persona, journey maps, content and media plans better. But that’s just the appetizer. This article is filled with useful links that let you dig deeper into a bottomless bowl of delightful insight.

 AN ILLUSTRATION IS WORTH MORE THAN A THOUSAND WORDS

Polish artist Pawel Kuczynski presents artful illustrations that speak volumes to today’s social and global landscape.

 THE EXECUTIVE'S GUIDE TO AI

Staying ahead in the accelerating artificial-intelligence race requires executives to make nimble, informed decisions about where and how to employ AI in their business. Stay ahead by diving into this interactive guide from McKinsey & Company.
 

 THE WORST DESIGNED THING
YOU'VE NEVER NOTICED

Roman Mars is obsessed with flags — and after you watch this talk, you might be, too.

 @BRAILLENEUEA beautifully executed universal typeface.


 THE INTERNET HEALTH REPORT

This inaugural, open-sourced report from Mozilla gives us a view into human life on the internet. Combining research and stories from around the world, it explores current activity surrounding five main issues: privacy and security, openness, digital inclusion, web literacy, and decentralization.

 WHAT MAKES A CLASSIC BOOK... CLASSIC?

If you're not sure, start with this site.

 TELL IT LIKE IT IS

The Mixed Company Podcast keeps it real about diversity and inclusion in the world of advertising and marketing.

 BRAIN PICKINGS

Creativity is fueled by information. Here you will find the nuclear fuel rods with which to power your brain.


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